Halina Zakowicz
- Role
- Global Market Development Specialist- Protein Prep at ThermoFisher Scientific
- Location
- Madison, WI, US
- LinkedIn followers
- 500 followers
About Halina Zakowicz
I\'m a freelance web content author, editor, and marketer, specifically in biotechnology…
Experience
Global Market Development Specialist- Protein Prep
Dec 2022 — Present
Collaborate with product managers, regional market development managers, and R&D scientists to develop and realize marketing strategy tactics including email campaigns, social media ads, Google AdWords ads, and rich content including images, videos, and interactive user interfaces. • Generate and edit scientist-centric rich content focused on customer pain points and needs, as well as the learn and decide portions of the customer journey. • Actively participate in the new product introduction process by presenting gate review updates to the regions, creating and launching associated content and assets, and incorporating new products into SEM and email campaigns, external ads, and internal/external publications.
Education
The George Washington University School of Medicine and Health Sciences
Doctor of Philosophy (Ph.D.), Genetics
1997 — 2004
Oakton College
Credit transfer only, Biology/Biological Sciences, General
1992 — 1994
Western Illinois University
Bachelor of Science (B.S.), Microbiology, General
1994 — 1996
Skills
- Content Marketing
- Content Strategy
- Press Releases
- Scientific Writing
- Protein Chemistry
- Social Media Marketing
- Leadership
- Web Content
- Molecular Cloning
- Science Communication
- Copy Editing
- SEO Copywriting
- Publishing
- Manuscript
- Editorial
- Editing
- Journalism
- Cancer
- Copywriting
- Content Writing
- Ghostwriting
- Books
- Published Author
- Biotechnology
- Feature Articles
- Protein Purification
- Microscopy
- Freelance Writing
- SEO
- Molecular Biology
- Blogging
- Cell Biology
- Dna
- Pcr
- Online Publishing
- Assay Development
- Technical Writing
- Genomics
- Genetics
- Email Marketing
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