Haley Guerra
President, VP of Strategy, VP of Marketing, Analyst @Environmental Consulting Organization At The University Of Michigan Eco-Um
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WORK HISTORY
President, VP of Strategy, VP of Marketing, Analyst @Environmental Consulting Organization At The University Of Michigan Eco-Um
Ann Arbor, MI, US
Direct operations for 8 client-facing consulting projects alongside internal initiatives, refiningcommunication systems, organizational agendas, and engagement strategies to doublemember retention between semesters and strengthen impact of executive team• Design and deliver cohesive communication materials including email campaigns, slide decks,calendars, and verbal presentations to ensure consistent messaging and drive informed actionfrom members, university partners, and project clients• Evaluated social media strategies and developed content to enhance visibility and attractprospective members across 20+ academic disciplines, increasing average post reach views and instituting consistent posting schedules• Conducted market analysis for nonprofit Growing Hope to identify consumer preferences andoptimize community-facing programs, improving audience engagement and program success
EDUCATION
University of Michigan - Stephen M. Ross School of Business
Bachelor's degree, Business Administration and Management, General
ABOUT HALEY GUERRA
I am a third-year Business Administration student at the University of Michigan\'s Ross School of Business, concentrating in Corporate Sustainability and Communications. I am passionate about leveraging conservation and strategic communications to enhance business practices and foster stronger relationships between companies, stakeholders, and the environment.
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