Haley Rogers
Creative Lead @ Pearmill | Advertising, Digital Marketing
- Role
- Creative Lead at Pearmill
- Location
- Greensboro, NC, US
- LinkedIn followers
- 500 followers
About Haley Rogers
I lead creative for brands that care about performance and taste. My work…
Experience
Creative Lead
Oct 2024 — Present
Helping brands grow through smart creative and human strategy. I lead cross-functional ad campaigns, shape brand messaging, and bridge the gap between performance data and actually-good ideas.Develop and test high-performing ad concepts across Meta, TikTok, and Nextdoor Craft copy, messaging hierarchies, and creative rooted in strategy and insightsAnalyze ad performance and turn data into clear next steps — testing, iterating, and scaling what worksWork closely with motion designers, editors, and other creatives to bring campaigns from idea to asset Create templates, naming conventions, documentation, and automations that make the creative process smoother (and less chaotic)
Education
Université d'Angers
French Language and Literature
2012 — 2012
Appalachian State University
BS
2009 — 2013
Boston Yoga School
YTT 200 hr
2014 — 2015
Skills
- Logo Design
- Indesign
- Social Networking
- Blogging
- Illustrator
- Photoshop
- Social Media
- Microsoft Word
- Graphic Design
- Web Design
- Branding & Identity
- Microsoft Office
- Lightroom
- Adobe Creative Suite
- Customer Service
- Social Media Marketing
- Microsoft Excel
- Powerpoint
- Social Media Advertising
- Social Media Communications
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