Haley Navarro
Paid Social Media Specialist at Wipfli
- Role
- Specialist, Digital Marketing at Wipfli
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Haley Navarro
Hi there! I’m a social media marketer with 5+ years of experience across organic and…
Experience
Specialist, Digital Marketing
Apr 2024 — Present
Work with the Paid Media Manager to strategize, execute, and monitor over 100 campaigns across paid social and programmatic display channels, such as LinkedIn and ZoomInfo-Develop paid social strategies leveraging account-based marketing and intent data to build high-value audience segments—including retargeting and company-specific lists—to effectively reach our ideal customer profile (ICP)-Analyze channel performance continuously, delivering actionable recommendations to optimize conversion outcomes-Serve as the go-to expert for LinkedIn paid social campaigns tailored to B2B audiences-Collaborate cross-functionally to produce weekly, bi-weekly, monthly, and quarterly performance reports, complete with strategic observations and recommendations.
Education
Johnson & Wales University
Bachelor of Science - BS, Fashion Merchandising
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