Haley MacIn
Social Media Strategist at Wonderkind Co
- Role
- Social Media Strategist at Wonderkind Co
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Haley MacIn
Social Media Strategist with a strong pulse on trends, performance-driven content, and building creative teams that thrive. I love translating culture, data, and storytelling into social strategies that drive real audience connection and brand growth. Graduate of Texas A&M University, with a degree in Civil Engineering and New Media Art — blending analytical thinking and problem solving with creative perspective to bridge strategy, design, and digital culture.
Experience
Social Media Strategist
Aug 2025 — Present · Austin, TX, US
Leads social strategy and creative direction, guiding creative teams from idea to execution. Builds content roadmaps, campaign concepts, and platform-specific ideas that connect brand goals with how people actually engage on social. Partners closely with content creators/social media managers - giving clear direction, feedback, and vision to shape breakthrough content. Uses performance insights to refine strategy and keep Wonderkind brands growing in reach, engagement, and cultural relevance.
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