Haley Fitts

Relationship Focused | Data Driven | Event Obsessed | Type A Project Management | Results Motivated

Role: Head of Marketing, South Market Unit at SAP
Location: Dallas, TX, US
LinkedIn followers: 500 followers

About Haley Fitts

My professional strength revolves around crafting emotionally impactful marketing strategies with a focus on execution and project management backed by insightful data analysis. I strive to infuse passion back into business, viewing each project as an opportunity to create meaningful connections, executing one carefully brewed cup of coffee at a time.

Experience

Head of Marketing, South Market Unit
SAP
Apr 2024 — Present

Education

Universität Innsbruck
Economics, Law
2010 — 2010
Southern Methodist University
Bachelor of Arts (B.A.), Economics
2008 — 2012

Contact information

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•••••@sap.com
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Current company

SAP

Software Development · 10K employees · Founded 1972 · Dietmar-Hopp-Allee 16, Walldorf, BW, 69190, DE

SAP is a global leader in enterprise applications and business AI, helping organizations run end-to-end operations on a unified cloud ERP platform. With SAP S/4HANA Cloud, SAP Business AI, and SAP Business Technology Platform (BTP), SAP enables companies to connect data, automate processes, and make real-time, intelligent decisions across the enterprise. SAP capabilities and portfolio • Cloud ERP: SAP S/4HANA Cloud (finance, procurement, core operations) • Business AI: Embedded AI across HR, finance, supply chain, and customer experience • Data & Integration: SAP Business Technology Platform (BTP) data, analytics, and application development • Human Resources: SAP SuccessFactors (workforce management and employee experience) • Customer Experience: SAP CX (commerce, marketing, sales, and service) • Supply Chain: SAP SCM (planning, logistics, manufacturing, operations) • Enterprise integration: Connect SAP and non-SAP systems across the business • Real-time insights: Operational data, analytics, and predictive capabilities • Automation: Intelligent workflows embedded directly into business processes SAP combines cloud ERP, data, and AI to help organizations operate more efficiently, adapt faster, and grow in an AI-driven world, supported by a global ecosystem of customers and partners. Our Community Guidelines We’re committed to fostering meaningful, respectful conversations. To maintain a positive environment, we moderate comments that: • Target individuals, including employees, customers, or partners • Contain discriminatory, harassing, or threatening content • Share personal information without consent • Promote misinformation, spam, or third-party links We support open dialogue and constructive feedback but will remove content that violates these guidelines without notice. Thank you for contributing to a respectful community. For questions about moderation, please DM us or contact b••••••••@sap.com SAP privacy statement for followers: www.sap.com/sps

sap.com

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About Haley Fitts

Experience

Head of Marketing, South Market Unit

Education

Universität Innsbruck

Southern Methodist University

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