Haley Sotelo
Sr. Marketing Account Manager for Rook Digital
- Role
- Sr Marketing Account Manager at Rook Digital
- Location
- Orem, UT, US
- LinkedIn followers
- 500 followers
About Haley Sotelo
My work style is very organized, strategic, detail-oriented, and data-focused. I’m willing to think outside of the box and be innovative to help my clients find the solutions they need. I’m also the type of person who enjoys wearing multiple hats, juggling a variety of projects at once: AI, Data Analysis, and Influencer Marketing : Playing Hogwarts Legacy via PS5, Collecting Legos, and Trying New Restaurants: Content, SEO, Website, CRO, PPC, Social Ads, Email Marketing, Influencer Marketing, Programmatic, etc: Education, Healthcare, Home Services, Restaurants, Churches, Leadership Firms, Authors, Online Courses, Law Firms, Tourism, Ecommerce, etc.
Experience
Sr Marketing Account Manager
Dec 2022 — Present
Spearheaded the transition towards utilizing AI, created prompt templates for client work, and trained the team on utilizing AI in SEO Directed all SEO efforts for Rook’s top tier clients, resulting in a 17% average increase in targeted keywords showing on Page 1 of Google within five months. Acted as Director of Content and Website Sales Onboarding Project Manager while fulfilling on responsibilities as the Lead Senior Account Manager and Technical SEO Expert Managed and consulted the company’s largest clients from different industries:(ie. premier leadership firms, renowned authors, mega churches, online courses, luxury dealerships, tourism, and healthcare) Revised Rook’s processes for reporting, audits, and content creation
Education
Brigham Young University
Bachelor’s Degree, Print Journalism major, political science minor
2010 — 2016
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