Haleigh Dunning
- Role
- Marketing Manager at Paramount
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Haleigh Dunning
I’m a manager of performance media at Paramount+. I thrive off strategic collaboration…
Experience
Marketing Manager
May 2023 — Present
Managing strategic media strategy, planning, buying, and reporting needs for 20+ Paramount+ original series and movies, driving awareness and subscriber growth through online and offline channels - Work collaboratively across internal and external teams for planning paid media campaigns for Scream 6, Top Gun: Maverick, Transformers: Rise of the Beasts, The Family Stallone, and RuPaul\'s Drag Race All Stars S8, iCarly, South Park Specials, Players, Beavis & Butt-Head, and more - Managing internal and external briefings, reporting using Data Studio and Tableau, budgeting, engaging new partners, trafficking assets for performance campaigns, legal and finance approvals, creative ideation, and building processes - Managing Paramount+ timelines for media planning, insuring on-time deliverables and facilitating communication across multiple internal teams - Managing paid social amplification strategy for Paramount+ brand social handles on Meta and TikTok
Education
NYU Tisch School of the Arts
NYU Film and TV Industry Essentials Certificate
University of North Florida
Bachelor's degree, Public Relations, Advertising, and Applied Communication
2010 — 2014
Skills
- Social Media Marketing
- Social Media
- Customer Oriented
- Blogging
- Email Marketing
- Microsoft Office
- Creativity
- Marketing
- Communication
- Public Relations
- Photography
- Leadership
- Tumblr
- Magazines
- Web Content Management
- Public Speaking
- Creative Writing
- Social Networking
- Determination
- Communication Skills
- Video Editing
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