Hailey Walter

About Hailey Walter

Product & Marketing Leader with 8 years of experience driving go-to-market strategy, full-funnel B2Bcampaigns, and enterprise pipeline growth in large, complex global markets. Experienced in leadingcross-functional teams, strategic partnerships, and multi-channel programs that deliver measurableresults. At UL Solutions, led Healthy Buildings marketing and strategic alliances while optimizing brandmessaging, SEO, and customer engagement. Passionate about sustainability and leveraging marketingto create meaningful impact.

Experience

1. Sr Product Marketer, Healthy Buildings and Enterprise Sustainability Solutions

   UL Solutions

   Sep 2024 — Present · Austin, TX, US

   Led GTM strategy and multi-channel campaigns for Healthy Buildings, including carbonmanagement, indoor environmental quality, EHS, workplace safety, energy, anddecarbonization projects.Managed sponsorships, tradeshows, and strategic partnerships, including Siemensdecarbonization collaboration and an enterprise sustainability event generating 21 executivemeetings and $1M+ pipeline.Developed sales enablement content, customer-facing messaging, and marketing assetsaligned with copywriting and design standards.Executed executive-level communications, product updates, reporting, and campaign analysisto optimize ROI and drive pipeline growth.

Education

• University of Arizona

  Bachelor of Arts - BA, Business Management

  2012 — 2016

Skills

• Microsoft Office
• Management
• Microsoft Excel
• Microsoft Word
• Research
• Powerpoint
• Sales
• Leadership
• Training
• Customer Service
• Communication
• Social Media
• Time Management
• Teamwork
• Event Planning
• Public Speaking
• Marketing
• Retail
• Social Networking
• Event Management
• Customer Satisfaction
• Team Building
• Strategic Planning