Hafsa Koita
Founder & CEO at Marbré | Building a French Madeleine Brand in New York | Entrepreneur | Storyteller | Connecting Culture and Community
- Role
- Founder at Marbré
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
Experience
Founder
Mar 2024 — Present · New York, NY, US
Strategic Leadership: Developed and executed Marbré’s business strategy, including financial planning, market analysis, and brand positioning to establish a strong foothold in New York City’s competitive market-Product Development: Created a signature menu of organic madeleines and cakes, blending traditional French recipes with innovative flavors to cater to diverse audiences-Sales & Client Acquisition: Established partnerships with luxury brands, corporate clients, and institutions, while driving direct-to-consumer sales through e-commerce and pop-ups-Marketing & Branding: Built Marbré’s brand identity from the ground up, utilizing social media, events, and public relations to enhance visibility and engagement-Operations Management: Oversaw daily operations, including production, supply chain, and quality assurance, ensuring a seamless customer experience-Event Planning: Organized successful pop-ups and tasting events, showcasing Marbré’s products to expand market reach and build community connections.
Education
IPAG Business School
International Business and Management
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