Gyana Borah
Senior Marketing Manager @Aditya Birla Fashion and Retail Ltd.
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WORK HISTORY
Senior Marketing Manager @Aditya Birla Fashion and Retail Ltd.
Plan,execute and evaluate marketing strategies to create brand awareness and drive revenue growth.Conceptualize, design and launch New Products. Management of agencies, develop and launch campaigns for both online and offline channels.Media planning for Digital Media.Development of creatives, product packaging and marketing collaterals.Manage budget and ensure cost efficiency.Track consumer usage experience and brand health to sharpen product proposition.
EDUCATION
University of Mumbai
Bachelor of Science, Mathematics
SRISIM
Master of Business Administration (M.B.A.), Marketing
SKILLS
ABOUT GYANA BORAH
16 years of Industry experience with expertise in Marketing,Branding,Consumer Research,Media Planning,ATL & BTL Campaigns,Digital Marketing, P&L Management & Trade Marketing.
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