Gwyneth Gunn

About Gwyneth Gunn

I am a Marketing major at Virginia Tech\'s Pamplin School of Business. I am passionate about marketing and eager to apply my experience from classes and previous employment in a real-world environment through a challenging internship opportunity. I’m particularly interested in opportunities that immerse me in practical business challenges, allowing me to use my communication skills and marketing insights. I look forward to collaborating with teams that are at the forefront of innovation and enhancing marketing strategies to achieve impactful results.

Experience

1. Marketing Operations Intern

   Canto

   Dec 2024 — Present

   Refined target audiences for a new product launch by assisting marketing operations, ensuring first-touch attribution informed future demand generation strategy- Developed and enriched marketing databases to improve audience management and optimize digital media/paid search campaigns- Conducted competitive intelligence research to support strategic decision-making in digital marketing efforts- Gained hands-on experience in audience segmentation and data-driven marketing strategies during a winter internship in the digital media industry.

Education

• Virginia Tech

  Bachelor's degree

  2022 — 2026