Gordon Whitehouse

Founder & COO @Pacto

San Francisco, CA, US
EMAILS
g•••••@pacto.co
MOBILE NUMBERS
+12•••••••04

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WORK HISTORY

May 2025 — Present

Founder & COO @Pacto

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Mexico City, MX

Responsible for leading all day-to-day operations across product, engineering, customer success, and business operations. Partner closely with the CEO on company strategy, while owning operational planning, team performance, and delivery. Focused on scaling the organization, driving cross-functional alignment, and building the systems that turn vision into results.

EDUCATION

N/A

Duke University

B.S., Economics

SKILLS

Marketing ResearchVendor ManagementA/B TestingExacttargetDigital MediaAnalyticsTroubleshootingSocial Media MarketingSEOAdvertisingJapanese CultureDigital StrategyMarketing StrategyDigital MarketingRelationship MarketingStrategyE-CommerceOnline MarketingDirect MarketingDatabase MarketingMarketingInteractive MarketingCampaign ManagementHtmlRelational DatabasesMultivariate TestingAnalysisSegmentationConversion OptimizationCrmSemMulti-Channel MarketingCustomer InsightDashboardingCommunications PlanningGoogle AnalyticsPhotoshopContract NegotiationStart-UpsSql

ABOUT GORDON WHITEHOUSE

Gordon is Pacto\'s President & COO where he is responsible for running all facets of Pacto\'s day-to-day business and working with the CEO and board to set and execute the direction of the company.Gordon has an established track of launching products across industry sectors. As a student at Duke University, Gordon led a food delivery company and launched software to collect payments through the Duke’s food credit system. Later, Gordon continued to lead technology, growth, and design teams focusing on customer engagement at Rogers Communications, Samsung Mobile, Charles Schwab, and Apple Inc.

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