Gwen Shields

Role
Chief Operating Officer & Partner at Altitude Marketing
Location
Allentown, PA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

Experience

  1. Chief Operating Officer & Partner

    Altitude Marketing

    May 2015 — Present · Emmaus, PA

    Altitude is a full-service, integrated B2B marketing agency serving technology-oriented companies. Here, overarching strategy – rather than short-term tactics – drives marketing efforts. Headquartered in Pennsylvania’s Lehigh Valley, near Philadelphia, Princeton and New York, and within driving distance of Boston and Washington, D.C, our team is well situated to serve clients in our own backyard, across the country and around the globe. Our current clients hail from Silicon Valley to Switzerland and from New York to the Netherlands. In my role as COO, I am responsible for: • Directing and overseeing daily operations and managing all client-facing departments, systems and processes to improve service and retention • Ensuring that production operations run smoothly and effectively • Fostering a company culture that empowers Team Altitude to better serve client needs • Analyzing all staff functions and oversee professional development of employees • Working with company president, vice president to set shared vision for the company, acting as a change agent when necessary and also reporting on operations activities

Education

  • University of Pennsylvania

    Bachelor of Science (BS), Computer Science and Engineering

    1980 — 1984

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Gwen Shields — Chief Operating Officer & Partner at Altitude Marketing in Allentown, PA, US | Unifers