Guy Oekerman
Research Specialist @TEGNA
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WORK HISTORY
Research Specialist @TEGNA
Lake Oswego, OR, US
Perform analysis of viewer data to find strategic opportunities for audience growth. Provide insights & recommendations to station leadership to leverage existing audiences as well as find market-level opportunities. Assist in creating data-informed decision-making processes with news leadership, marketing, and station leadership.Work closely with new audience data provider to understand methodologies, create meaningful KPIs, and possible leverage points to assist with the primary goal of audience retention and development.
EDUCATION
Oregon State University
BS, Exercise Science
George Fox University
MBA, Business
SKILLS
ABOUT GUY OEKERMAN
I’m seeking a Director of Operations role at and am the perfect fit for this role because…
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