Gustavo León Ramírez
Visual Merchandising Operations Lead @Saje Natural Wellness
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WORK HISTORY
Visual Merchandising Operations Lead @Saje Natural Wellness
Vancouver, BC, CA
Retail Operations- Coordinate the rollout of visual merchandising assets and planograms across all stores- Manage key information (dates, inventory, dimensions) to support efficient VM operations- Communicate VM plans with Retail Operations and store leadership teams- Maintain and update VM assets for third-party retail partners, ensuring alignment with their merchandising teams- Analyze and report on SKU performance driven by VM strategies.Creative Operations- Coordinate timelines, file management, dimensions, and delivery of VM assets with Creative Operations- Manage vendor relationships for printing and fabrication of VM materials- Support Retail leadership in preparing creative briefs with accurate and timely information.
EDUCATION
Tecnológico de Monterrey
Bachelor's degree, Industrial and Product Design
University Canada West
Master of Business Administration - MBA
Rigoletti Casa de Diseño
Diplomatura, Diseño de mobiliario
RedBox Academy
Academy. Innovación en las empresas, Innovación
Elisava School of Design and Engineering
Diplomatura, Packaging design
ABOUT GUSTAVO LEÓN RAMÍREZ
Visual Merchandising | Interior & Furniture Designer | Retail Specialist | SalesWith a passion and extensive experience in interior design, furniture, branding, and retail, I have added value to iconic projects at PepsiCo and Adidas. My career is built on a unique blend of creativity, strategic vision, and precise execution, creating impactful customer experiences across physical and digital environments.Experience Design & Product DevelopmentI develop innovative strategies that combine aesthetics and functionality. I have effectively managed operational resources and transformed visual concepts into cohesive, engaging solutions that drive customer engagement. Proficient in advanced 2D/3D production software, I create complex visualizations and functional models that align with strategic design objectives.Strategic Brand Alignment & Market InsightsLeveraging deep insights and consumer behavior analysis, I craft design solutions that elevate brand identity. My approach adapts visual merchandising and marketing campaigns to emerging trends while staying true to each brand\'s core values. I specialize in furniture and interior product specifications, developing comprehensive design concepts that exceed client expectations.Project Leadership & Cross-Functional CollaborationI have successfully led flagship projects, seasonal campaigns, and comprehensive training programs, ensuring seamless implementation and empowering teams to achieve outstanding results in dynamic environments. My leadership extends to facilitating interior design efforts and leading project teams, providing design direction and actively engaging with clients to refine project visions.Process Optimization & Multidisciplinary CollaborationSpecializing in streamlining workflows in cross-functional settings, I ensure that every initiative delivers tangible value to customers and stakeholders. I actively participate in marketing initiatives and lead design presentations to prospective clients, effectively communicating strategic value and vision.
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