Gustavo Guerra
Global Marketing Director, Mexican Spirits at GRUPO CAMPARI
- Role
- Global Marketing Director, Mexican Portfolio at Campari Group
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Gustavo Guerra
High-energy, enthusiastic, resilient and passionate marketer with over 15 years of progressive Marketing experience working for Global CPG Companies. Proven leadership skills and track record of success in Brand Strategy & Positioning, Above and Below the Line Campaigns, Digital, Sponsorships and Innovation. Driven by curiosity and consumer insights, I appraise challenging the norm and find big ideas to obtain great results and embed brands into culture. I am a proud Mexican with International and Multicultural background who proudly continue to build global brands in different markets.
Experience
Global Marketing Director, Mexican Portfolio
Mar 2020 — Present · NY, US
As part of the Global Strategic Marketing team at Campari Group, I have been responsible for leading the development of powerful strategic marketing processes and tools which can support the category growth in all core, potential and seeding countries and the expansion of the Mexican Spirit portfolio across Global Markets. Responsible of leading the Mexican Spirits Portfolio including Espolòn Tequila, Mayenda Tequila; Montelobos Mezcal and Ancho Reyes Chile liqueur.
Education
University of Michigan
Executive Education, Strategies in Sales Management
NYU Stern School of Business
Executive Education, Digital Marketing and Social Media Strategy
NYU Stern School of Business
Executive Education, Digital Communication and Media/Multimedia
Tecnológico de Monterrey
Bachelor of Arts - BA, Marketing
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