Gurpreet Singh
Transforming Business Outcomes | Bid Management & Solutioning | Demand Generation
- Role
- Team Manager - Bid Management & Solutions Demand Generation at Cognizant
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Gurpreet Singh
Experienced professional with 10+ years experience and a robust background in demand generation, marketing strategies, and business development. Proven track record of leading high-performing teams, driving successful marketing campaigns and revenue growth. Adept at collaborating with sales teams to penetrate new markets and build strategic partnerships. Skilled in campaign management, market research, and inside sales. My career goal is to leverage extensive expertise in marketing and team leadership to drive organizational success in a dynamic environment.
Experience
Team Manager - Bid Management & Solutions Demand Generation
Apr 2022 — Present · Navi Mumbai, IN
End-to-end ownership of bid lifecycle, including RFI, RFP, and RFQ responses across Lifesciences vertical- Collaborating with cross-functional teams—sales, presales, delivery, legal, and finance—to develop compelling, client-centric proposals- Analyzing client requirements to craft tailored solutions that align with business objectives and showcase organizational strengths- Managing proposal content, ensuring consistency, compliance, and alignment with brand and messaging standards- Driving timelines and governance, ensuring timely submission of high-quality bids through structured planning and coordination- Tracking bid performance metrics to identify improvement areas and enhance win rates- Facilitating stakeholder reviews and approvals, maintaining transparency and alignment throughout the bid process- Leading Demand Generation for the Life Sciences vertical, I drive strategic marketing initiatives and targeted campaigns to boost market engagement. I work with cross-functional teams to meet deadlines, mentor team members, and enhance productivity. My responsibilities include planning campaigns by partnering with Sales leaders and to support account growth through global marketing efforts and industry events.
Education
Hemwati Nandan Bahuguna Garhwal University
Bachelor of Commerce (B.Com.), Commerce
2009 — 2012
UPES
Master of Business Administration (M.B.A.), International Business
2012 — 2014
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