Ankush Gupta
Senior Marketing Manager - Global Marketing Services @Information Security Media Group (ISMG)
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WORK HISTORY
Senior Marketing Manager - Global Marketing Services @Information Security Media Group (ISMG)
EDUCATION
All India Management Association (AIMA)
PGDM, Marketing/Marketing Management, General
Jaypee Institute of Information Technology
Bachelor's Degree, Biotechnology
Campion School bhopal
Grade 12th, Biology, General
ABOUT ANKUSH GUPTA
I’m a marketing strategist focused on driving measurable growth through integrated campaigns, and strong brand storytelling. At ISMG, I lead global marketing services across business units, helping shape how cybersecurity and enterprise tech narratives reach decision-makers.My work spans demand gen, digital campaigns, event marketing, and content that connects with CXOs - especially CISOs, CIOs, and business leaders navigating transformation. I’ve built and scaled multi-channel programs that align marketing with revenue, working closely with sales, product, design, and editorial teams.I’m big on using data to refine strategy, simplify the message, and improve outcomes - whether that’s through optimizing a funnel, designing high-conversion landing pages, or driving event engagement. Core Competencies:Marketing Strategy & ExecutionSEO & SEM OptimizationMarketing Automation & CRM (HubSpot, Salesforce, Marketo)Content Marketing & CreationBrand Positioning & Reputation ManagementDemand Generation & Lead NurturingAnalytics & KPI Reporting
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