Gulcan Turan
Marketing Manager @ Amazon | BS & MBA| Marketing & Business Analytics & IT Management & Engineering
- Role
- Marketing Manager at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Gulcan Turan
As a Marketing Manager at Amazon Health Services, I leverage an engineering-driven…
Experience
Marketing Manager
Sep 2025 — Present · Seattle, WA, US
Crucially supported the Marketing Strategy Lead in defining and executing the go-to-market strategy for Amazon Health Services, ensuring alignment between strategic vision and operational execution.Directed end-to-end multi-channel digital campaigns, including high-visibility placements on Amazon.com (Amazon Pharmacy) and dedicated campaigns on health.amazon.com (One Medical pay-per-visit).Spearheaded growth and adoption by leading full-funnel marketing programs to build Amazon Health Services brand awareness, simultaneously developing and deploying sales enablement collateral and tools for the direct sales team.Managed the email marketing ecosystem, leveraging Salesforce Marketing Cloud (SFMC) for campaign automation and performance tracking, and KNAK for template design and content creation across personal and business customer segments.Drove data-backed decision-making by conducting deep-dive performance analyses; utilized SQL to extract raw campaign data and advanced Excel functions (Pivot Tables, VLOOKUP) to model metrics and provide actionable recommendations for continuous improvement.Fostered cross-organizational efficiency by actively collaborating with product, sales, and creative teams to define, prioritize, and manage critical marketing deliverables.
Education
Seattle Central College
Professional Certificate, Computer Science and Technology
Istanbul Technical University
Bachelor's degree, Engineering
2014
Westcliff University
Master of Business Administration - MBA, Business Analytics & IT Management (STEM)
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