Guillermo Guzman
- Role
- Retail Account Management and Strategy at Circana
- Location
- Glen Ellyn, IL, US
- LinkedIn followers
- 500 followers
Sales & Business DevelopmentView LinkedIn profile
Experience
Retail Account Management and Strategy
Jan 2020 — Present · US
Education
University of Illinois Chicago
BS, Operations Research
1982 — 1986
Northern Illinois University
MBA, Business
1992 — 1994
Skills
- Market Research
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Forecasting
- Account Management
- Market Planning
- Retail
- Shopper Marketing
- P&L Management
- Nielsen Nitro
- Customer Insight
- Consumer Behaviour
- Microsoft Excel
- Fmcg
- Market Analysis
- Email Marketing
- Segmentation
- Management
- Nielsen Data
- New Business Development
- Nielsen
- Consumer Products
- Product Marketing
- Crm
- Business Development
- Pricing Strategy
- Marketing Research
- Salesforce.com
- Pricing
- Point of Sale (Pos) Systems
- Competitive Analysis
- Analytics
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