Guillaume Paganucci

Digital Manager @L'Oréal

Paris, FR

Digital Strategy: Review and definition of the digital strategy, aligned with the company\'s objectives and taking into account brand challenges.Project Portfolio Management: Management of the digital project portfolio (Digital Experience, loreal.com, loreal-finance.com, Mobile Application, etc.) from conception to delivery, including budget, planning, and resource management.Coordination and Collaboration: Orchestration of various stakeholders (Marketing, IT, agencies, technical teams, digital product team, studio, content factory, business partners) to ensure successful project execution.Team Management: Supervision and coaching of a team of Project Managers, performance evaluation, monitoring of project velocity (V-cycle, Hybrid, Full Agile), and resource optimization.Performance Monitoring: Definition and monitoring of project KPIs (planning, quality, costs) in line with OKRs, and regular presentation of results to steering committees.Internal Communication: Promotion of projects, communication of the roadmap and key activations to stakeholders and regional representatives.Continuous Improvement: Analysis of project performance and proposal of continuous improvements.Technology Watch: Identification of new digital trends and opportunities.