Guillaume Mignot
Account Manager @Agence Made In I Follow Group
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WORK HISTORY
Account Manager @Agence Made In I Follow Group
Paris, FR
Made in est la première agence de marketing de contenu et d\'influence multiplateformes. Nous développons des stratégies de marketing pour les marques, la construction de campagnes et de programmes continus visant à capitaliser sur la portée et le pouvoir d\'influence de la nouvelle génération des «influenceurs numériques», tels que les blogueurs, vloggers et autres influenceurs médias sociaux tels que Snapchat ou Instagram.Depuis le lancement de Made in nous avons construit une solide base de clients internationaux dans toutes industries (L\'Oréal, Oreo, Aldo, Danone, Shiseido, Lancôme, Doritos, Universal, Wiko, Estée Lauder, Avène, PortAventura, Bandai, Lacoste, Air Transat, Lays, MAIF, ING, Oikos, etc.).Made in est à la pointe de l\'innovation dans le marketing des influenceurs numérique, et connaît une croissance rapide en Amérique du Nord et en Europe.Services - Marketing d\'influence (TikTok, Instagram, YouTube, Pinterest, Blog, Snapchat, Live)- Social Media Ads- Marketing de contenu et production de contenu de marque
EDUCATION
EDC Paris Business School
Master degree, Brand and Product Management
North Park University
Undergraduate Program, Business/Managerial Economics
Blanche de Castille - Etablissement scolaire
Baccalauréat, Économique et social
UC Berkeley Extension
Entrepreneurship and Innovation Program
Mälardalen University
Master degree, International Marketing
ABOUT GUILLAUME MIGNOT
I am a Digital Consultant at Havas Worldwide Paris, where I manage digital communication projects for various clients, such as Unibail-Rodamco-Westfield, ENEDIS, Alpine, Pôle Emploi, and La Poste. I have a strong background in brand and product management and international marketing, as I have pursued two master\'s degrees from EDC Paris Business School and Mälardalen University in Sweden. I also have a certificate in entrepreneurship and innovation from UC Berkeley Extension and I\'ve done an exchange year at North Park University in Chicago. My core competencies include consulting, interpersonal communication, and digital skills.As a digital consultant, I provide operational consulting, identify client needs, and follow up on planning and budget. I also brief and feedback to creative teams, monitor and assess KPIs, and coordinate internal and external actors. I have developed a deep understanding of the European market and consumer behavior. I am passionate about delivering innovative and effective solutions for my clients, collaborating with diverse and talented teams, and learning new skills and perspectives. I believe I can bring valuable insights and experiences to the organization, as well as a global mindset and a customer-centric approach. I’m aspiring to become a global leader in the marketing field.
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