Guilherme Giannico
Corporate Communications Specialist @Ottawa Community Housing Corporation (OCH)
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WORK HISTORY
Corporate Communications Specialist @Ottawa Community Housing Corporation (OCH)
Ottawa, ON, CA
Reporting to the Corporate Communications Manager- Lead the design and implementation of internal communications strategies that align with corporate goals, support change management, and strengthen staff engagement across a diverse and decentralized workforce- Act as a strategic advisor to leadership and operational teams, ensuring clear, consistent, and timely communication across departments- Champion the use of Artificial Intelligence to streamline communication processes, personalize messaging, and drive data-informed decision-making- Green Belt Six Sigma certified, applying continuous improvement principles to enhance communication workflows, reduce inefficiencies, and increase impact- Develop toolkits, message maps, and internal campaigns that support strategic priorities and empower leaders to effectively communicate with their teams- Facilitate workshops and provide coaching to non-communication professionals to improve internal messaging and foster a culture of transparency and dialogue- Collaborate across different departments to deliver integrated communications that support employee experience, safety culture, and digital transformation initiatives.
EDUCATION
Universidade Metodista de São Paulo
Comunicação Social, Jornalismo
FECAP
Bachelor of Business Administration (B.B.A.)
Faculdade Cásper Líbero
Pós-graduação em Relações Públicas e Comunicação Organizacional
SKILLS
ABOUT GUILHERME GIANNICO
I am a seasoned communications professional with extensive experience in driving business growth and enhancing brand reputation through strategic messaging and creative storytelling. Over the years, I’ve partnered with global automotive leaders such as Toyota Motor Corporation, Mercedes-Benz, and Harley-Davidson, as well as public-private infrastructure organizations. My expertise spans the strategic development of multichannel content and engagement strategies for both internal and external audiences, with a strong focus on crisis communication, reputation management, media relations, and employer branding. With 15 years of experience, including the last six years leading internal teams and providing communication consulting, I specialize in aligning corporate goals, navigating challenges, and delivering key messages effectively across various operations. I also guide executives in building their personal brand and thought leadership through social media, helping them become sector references and inspire others in their professional fields. What I Bring to the Table- Corporate Communications & PR – Strategic messaging, brand positioning, internal and external communications- Crisis Communication & Reputation Management – Crisis response planning, risk mitigation, executive coaching- Team Leadership & Communication Consulting – Team management, strategic guidance, and effective communication consulting to drive performance and alignment- Media Relations & Press Strategy – Press outreach, media coverage optimization, thought leadership- Social Media & Digital Strategy – Corporate social media management, audience engagement, employer branding- Strategic Storytelling & Brand Positioning – Narrative development, corporate storytelling, content marketing- Project Management – Certified Green Belt Six Sigma professional with proven ability to improve processes, enhance quality and efficiency, reduce waste, and optimize timelines through data-driven methodologies.
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