Guilherme Cervenka

Global Category Manager - Printed Packaging & Substrates @BAT

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2024 — Present

Global Category Manager - Printed Packaging & Substrates @BAT

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EDUCATION

2010 — 2012

ESPM

Post Graduation, Strategic Marketing

2002 — 2006

Centro Universitário do Instituto Mauá de Tecnologia

Chemical Engineer

N/A

Fundação Dom Cabral

Executive MBA

SKILLS

Quality AssuranceManagementSourcingNegotiationFmeaProduction PlanningLogisticsFast-Moving Consumer Goods (Fmcg)Continuous ImprovementFmcgProduct Development5sSapTeam LeadershipLogistics ManagementKaizenTrade MarketingSupply ChainSupply Chain ManagementLean ManufacturingSap Products

ABOUT GUILHERME CERVENKA

With over two decades of experience in the consumer goods sector, I am a seasoned leader committed to strategic management, industrial operations, and fostering high-performance teams. My journey commenced as a trainee, equipping me with a profound holistic insight into business operations and a solid foundation for continuous professional development. Over the past five years in strategic and regional roles, I have overseen comprehensive operations encompassing procurement, manufacturing, quality, supply chain, cost optimization, transformation, and the cultivation of a continuous improvement culture.I thrive on tackling significant challenges and have a proven track record of generating and delivering exceptional outcomes by developing visionary leaders and robust teams. I am fervently dedicated to programs that enhance employee engagement and actively participate in change management processes, aiming consistently to strengthen a sense of ownership among employees.My expertise in risk management and driving change is complemented by robust relationships with both internal and external stakeholders, fostering a dynamic environment open to transformation. I have actively engaged in footprint reviews, turnaround processes, as well as the construction and relocation of industrial facilities, ensuring strategic alignment with business goals.With extensive international and multicultural exposure, I lead with a collaborative and communicative style within matrix structures and remote teams. My leadership is driven by a strategic vision and the firm belief that the optimal work environment is achieved when individual and corporate values align, creating conditions that propel collective success. This strategic approach is enriched by my hands-on experience in category management, cost-saving initiatives, global procurement strategies, and nurturing supplier relationships to enhance operational excellence and innovation.

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Guilherme Cervenka — Global Category Manager - Printed Packaging & Substrates at BAT in London, GB | Unifers