Griffin Knight

Communications Specialist @Alabaster City School District

Alabaster, AL, US

o Co-Managed the Alabaster City Schools Facebook and Instagram pages.o Wrote and reviewed district newsletters to send to parents, students, and employees via a mass communication system.o Collaborated with marketing agencies to develop new school logos and create a sense of community, as well as create a more defined and consistent brand image.o Created a master social media analytics tracking spreadsheet to evaluate and assess where district social media can be improved.o Wrote district press releases when needed.o Managed district social media and frequently created posts and engaging content.o Planned, created, and executed social media strategies.o Created graphics and brochures for school system use.o Produced, edited, and posted Alabaster City Schools Podcast.o Filmed and edited videos to post on district social media.o Performed website audits and made improvements to all school system websites.

Mississippi State University

Bachelor of Business Administration, Marketing

Pelham High School

High School Diploma, Advanced Academic Endorsement

Mississippi State University

Bachelor of Business Administration - BBA, Marketing