Greg Trinidad

About Greg Trinidad

I\'m a seasoned Digital Marketing and AI strategist with 25+ years of experience building digital ecosystems, driving organic growth, and leading high-impact marketing and engineering teams across startups and global enterprises. I am a unicorn with a depth of experience in software engineering, UI/UX design, content development, team building and leadership.Since founding a digital marketing agency in 1997, I\'ve worked with over clients—architecting scalable web platforms, pioneering early search strategies, sales and lead generation, and integrating AI to transform content workflows, optimize technical SEO, and boost conversion rates. My focus today is at the intersection of search, AI, and automation—where innovation meets measurable business results.My expertise spans:Advanced SEO strategy (on-page, technical, content & UX-driven)AI-powered content optimization and automationWeb architecture & infrastructure (cloud, custom CMS, ecommerce)Team building and agile leadership (c-level executive, positions, local and distributed teams)MarTech and marketing stack integration (Ahrefs, Surfer SEO, Search Console, GA, GTM, etc.)Ecommerce & Content Platforms (HubSpot, Shopify, Magento, WordPress, Custom CMS Development)Whether you\'re launching a startup, re-platforming legacy systems, or looking to scale your Search Optimization with AI, I bring a systems-level perspective with a builder’s mindset.Let’s connect if you’re interested in growth through innovation, data, and smart execution.

Experience

1. Digital Marketing Director

   Seamgen

   Feb 2023 — Present · La Jolla, CA, US

   AI & Digital Marketing Strategist driving growth with data-driven search optimization and AI integration.As an Search Optimization and AI expert, I specialize in leveraging advanced search strategies and artificial intelligence to drive sustainable growth. I helped Seamgen optimize content, enhance visibility, and automate workflows using tools like [LLMs, SEMrush, Surfer SEO, etc.]. I started with a focus on revamping the Seamgen website by bringing it up to current standards and optimizing the website for performance and user experience. I developed, mentored, and lead a team of marketing interns to bring greater results and source new talent for the client services team. My approach blended technical SEO, strategic content planning and content development, and AI integration into all areas of web development and marketing operations to stay ahead of search algorithm changes and market trends. My efforts resulted in a increase in traffic to the Seamgen website, hundreds of leads, and carried Seamgen through acquisition.

Education

• UC San Diego

  Bachelor's degree, Cognitive Science

  1993 — 1997

Skills

• User Interface
• Team Leadership
• Asp.net 4.0
• Cms
• Start-Up Consulting
• Online to Offline Systems
• Mysql
• Css
• Media Production Management
• Ajax
• Wordpress
• Microsoft Sql Server
• Brand Management
• User Experience
• Search Engine Optimization (SEO)
• Actionscript
• Mobile Applications
• Javascript
• Html 5
• User Experience Design
• Team Management
• Html5
• Html
• Scrum
• Asp
• Collaborative Problem Solving
• Web Design
• Responsive Web Design
• Web Development
• SEO
• E-Commerce
• Agile Methodologies
• Team Building
• Startup Development
• Php
• Flash
• Sql
• User Interface Design
• Media Production
• Brand Architecture