Gregory Louis

Music Industry & Economics @ USC | Incoming Global Administration Intern at Universal Music Group

Role
Grammy U Member at The Recording Academy
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Art, Culture and Creative ProfessionalsView LinkedIn profile

About Gregory Louis

As an Economics and Music Industry student at the University of Southern California, I have a strong interest in applying my quantitative and analytical skills to the global music business. I am drawn to creative industries that shape culture, and music has fueled my curiosity, creativity, and appreciation for the arts from an early age.Through coursework such as econometrics and macroeconomics, I’ve developed experience in quantitative research, data analysis, and trend forecasting. I am particularly interested in how data shapes artist campaigns and creative strategy, revealing how audiences engage, how genres travel across global markets, and how digital trends fuel artist growth.My experience at 840 West taught me how budgeting, project management, and cross-team collaboration support creative projects, while my role as a digital marketing intern for Maeve deepened my understanding of audience engagement, content strategy, and artist campaigns.I am motivated to blend analytical thinking with creativity within a cultural industry I’m passionate about, and I’m excited to contribute to artist campaigns and the business side of the music industry by using data and insights to drive growth, inform strategy, and support creative decision-making. I’m eager to learn, collaborate, and contribute to teams shaping how music is experienced and shared on a global scale.

Experience

  1. Grammy U Member

    The Recording Academy

    Jan 2026 — Present · Los Angeles, CA, US

Education

  • University of Southern California

    Bachelor of Arts - BA, Economics

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Gregory Louis — Grammy U Member at The Recording Academy in Los Angeles, CA, US | Unifers