Gregory Scharen
Search Engine Optimization Specialist @Single Throw Marketing
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WORK HISTORY
Search Engine Optimization Specialist @Single Throw Marketing
Wall, NJ, US
Routinely audit client’s organic traffic and rankings using various tools including: Google Analytics, Google Search Console, SEMRush, SERPWoo, ContentKing, etc- Optimize client’s website for key phrases to gain traffic in organic search by ensuring metadata is best optimized, H1’s are following best practices, internal linking, and adding schema to target pages, among other practices- Co-created a new Video Marketing service to optimize client\'s YouTube channels, videos and the best ways to incorporate videos onto client websites- Manage client’s local listings, Google Business Profile & Yext, to gain optimal search by optimizing products, services, creating graphics in Canva for posts and ensuring location information is accurate- Create monthly insights for Account Managers to report on for monthly client calls.
EDUCATION
Rowan University
Bachelor's degree, Journalism
ABOUT GREGORY SCHAREN
I have a passion for optimizing, reporting and telling stories in written, audio and video format.
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