Gregory Boone

WORK HISTORY

EDUCATION

SKILLS

ABOUT GREGORY BOONE

I\'m driven by the power of creative storytelling to shape culture while making the process imaginable & unforgettable.For a decade +, I’ve worked at the intersection of advertising, media, and marketing. I’ve managed cross-functional teams, built scalable processes, and led high-stakes campaigns from concept to launch. My goal has always been the same: bring order to creative chaos and make bold ideas real.Currently, I’m a Senior Project Manager at Droga5, where I’ve led Sport Emmy® Award-winning work and helped generate over ~$30M in revenue within my four years there. My most notable campaigns include Meta’s “It’s Your World” (313M+ impressions and praised by Mark Zuckerberg), Saudi Arabia’s Riyadh Season 2023, which combined high-profile sports, tourism, and culture into a unified global platform, and Bosch’s “JAG” Super Bowl campaign. I also managed and mentored jr talent while driving creative production across brand, video, experiential, and digital. In addition to client work, I served as the ERG Lead for Kinfolk, our Black employee resource group. In this role, I help foster cultural visibility and belonging, lead agency-wide initiatives, and champion representation both internally and in our work.Before Droga5, I helped transition First Look Media’s nonprofit model into a hybrid structure, overseeing 2,500+ creative projects annually for brands like Topic Studios and The Intercept. I’ve worked across all aspects of the content lifecycle including pitch decks, podcasts, film and TV, PR assets, and more. I often sourced vendors, managed rights, and coordinated delivery to legal and executive teams.Earlier in my career at Viacom, I started as a Department Assistant for VH1 Digitial and worked my way up to Execution Coordinator within the Advertising and Marketing group at Viacom. There, I supported cross-platform campaign rollouts across brands like MTV, VH1, and BET. I gained firsthand experience managing fast-paced deliverables, navigating network priorities, and supporting the operational engine behind major media campaigns.Outside the agency and corporate world, I’m the founder of Sauced Up Eats, LLC, a live catering company rooted in Jamaican and Southern cuisine. What started as a side hustle became a creative outlet and thriving business serving clients like Spotify, Facebook, and private clients. Whether managing multimillion-dollar campaigns or a pop-up kitchen, I lead with strategy, empathy, and craft. Because I believe details build trust, and trust builds great work.