Greg Fisher

Ux Ui Specialist @Creative Navy Ux Agency

London, GB

Creative Navy delivers high quality user experience design to a global client base for projects that span mobile apps, embedded technology, wearables and of course web platforms. We were delighted to be recognised recently by Clutch to be one of the Top 5 UX/UI providers globally.Our design process is invariably evidence-based, which means we are systematic in our creativity. Almost uniquely, many of our designers are also cognitive scientists. They understand the person / machine interface and put into context the best available information and the implication of using evidence to predict likely outcomes of designing something in a particular way – all whilst making it beautiful to look at and easy to interact with.The concept of value is pushed hard in the digital world – with no physical product to hold, your digital presence must appeal to the user and function effectively first time – miss the opportunity to support user experience and your customers go elsewhere.The key question for every digital business is this – “where does the value come from?” - well it’s inherent in how the customer uses your product / site / interface. All that you do digitally is only valuable if the customer can use it to generate a positive outcome in her or his life.At Creative Navy we are expert in finding and growing that value. We make a difference because we design positive outcomes.