Greg C.
Copy Director at STARZ
- Role
- Copy Director Ux Writer at Starz
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Greg C.
Sales and business development professional with experience spanning SaaS, healthcare…
Experience
Copy Director Ux Writer
Feb 2014 — Present
As the network’s only dedicated writer, I craft messaging used at every imaginable touchpoint in both our B2C and B2B channels. Some of these include targeted digital campaigns designed to grow and retain our subscriber base, UX copy found in flows crucial to both the STARZ (25M+ Subs) and LIONSGATE+ Apps, and taglines, social posts and AV scripts promoting series like “Outlander,” “Power” and “Party Down.”
Education
Ole Miss
Bachelor of Business Administration - BBA
1994 — 1998
The Creative Circus
Copywriting
2003 — 2004
Skills
- Copywriting
- Digital Strategy
- Digital Media
- Email Marketing
- Direct Marketing
- Entertainment Industry
- Indesign
- SEO
- New Media
- Interactive Marketing
- Account Management
- Direct Mail
- Creative Development
- Management
- Brand Development
- Corporate Branding
- Strategy Development
- Online Advertising
- Digital Branding
- Group Presentations
- Creative Strategy
- Social Media Marketing
- Earned Media
- Entertainment Writing
- Content Strategy
- Marketing Strategy
- Online Marketing
- Digital Marketing
- Advertising
- Art Direction
- Newsletters
- Social Branding
- Social Media
- Outdoor Advertising
- Film
- Television
- Customer Insight
- Marketing
- Interactive Advertising
- Mobile Marketing
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