Gray Bright

About Gray Bright

Consumer products executive, robotic & mechatronic engineering education, and member to a small group of people who have performed stand up comedy for NASA at Kennedy Space Center during a rocket launch (is there more than 1 member in that group?).20 years’ experience in the research, innovation, design, development, manufacture, supply, launch, and management of 1,500+ CE hardware and software products across domestic and international industry-leading CM / OEM / ODM partners, distributors, and retailers. Successfully lead cross-functional teams across portfolios of projects whilst advocating internally and externally the design, production, and launch of world class products.

Experience

1. Chief Creative Officer & Founder, Hasbro Ai Studio

   Hasbro

   Jul 2025 — Present

Education

• University of California, Berkeley

  Hardware Startup Accelerator

  2016

• UCLA

  Managerial Finance

  2013

• Swinburne University of Technology

  Robotic and Mechatronic Engineering (Adv. Dip.)

  2004

Skills

• Product Development
• Strategy
• Retail
• Forecasting
• Business Development
• Product Marketing
• Marketing Strategy
• Management
• E-Commerce
• Consumer Electronics
• Merchandising
• Strategic Planning
• Marketing
• Robotics
• Project Planning
• Sales
• Competitive Analysis
• Pricing
• Mobile Devices
• P&L Management
• Sales Operations
• Fmcg
• Marketing Management
• International Sales
• Budgets
• Key Account Management
• Multi-Channel Marketing
• Brand Management
• New Business Development
• Engineering
• Labels
• Negotiation
• Fun Loving
• Product Management
• Profit
• Multi-Channel Retail
• B2b
• Strategic Partnerships
• Market Planning
• Market Analysis