Graham Stokes

About Graham Stokes

I have experience driving the effective strategy, corporate Sustainability, enterprise Transformation change management, marketing of global, multi-segment consumer and business products, services, and technologies. Extensive background designing novel strategies to solve for enterprise systems challenges. I am currently developing expertise in enterprise strategic planning, portfolio management and multi-industry collective action. My passion is centered on a deep understanding of customer lifecycle management, data driven decision making, and building high functioning teams. Specialties: Sustainability Strategy, Portfolio management, Strategic planning, Budgeting, Forecasting & Financial Analysis, CRM Strategy Leadership, Agency & Vendor, Relationship Management, Marketing Plan Development, Product & Consumer Lifecycle Marketing, Social Media Strategy, Direct Response Campaign Expertise, Business Intelligence / Market Intelligence

Experience

1. Senior Director, Impact Strategy, Integration, and Reporting

   lululemon

   Nov 2025 — Present · Portland, OR, US

   Defines Lululemon’s enterprise-wide Impact Agenda, aligning social and environmental vision with business strategy and public goals. • Leads ESG strategy, governance, and portfolio management, driving cross-functional accountability and executive engagement. • Oversees mandatory and voluntary reporting, including SEC/EU disclosures and Lululemon’s annual Impact Report; expert in GRI, SASB, TCFD. • Shapes external sustainability voice and stakeholder engagement across investors, employees, civil society, and guests. • Guides risk mitigation, policy response, and impact positioning in collaboration with senior leaders. • Mentors and leads a high-performing global team.

Education

• University of Washington

  Bachelor's Degree, Global Studies

  2011 — 2014

• Seattle Central College

  AA, Economics

  2005 — 2008

Skills

• Online Marketing
• Database Design
• Marketing Operations
• Direct Marketing
• Product Marketing
• Social Media Marketing
• Cross-Functional Team Leadership
• Marketing Strategy
• Strategic Communications
• Market Research
• Digital Marketing
• Budgets
• Point of Service Collections
• Analytics
• Business Intelligence
• Strategy
• Segmentation
• Online Advertising
• Project Management
• Sem
• Management Consulting
• Management
• Leadership
• SEO
• Email Marketing Software
• Marketing
• Integrated Marketing
• Program Management
• System Architecture
• Marketing Management
• Email Marketing
• Crm
• Business Relationship Management
• System Design