Gracette Baltonado
Results-Driven Marketing Manager | Specializing in Real Estate, Web Design, and Creative Strategies
- Role
- Marketing Manager at Risland Us
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Gracette Baltonado
Experienced Marketing Manager specializing in real estate and homebuilding, with a strong…
Experience
Marketing Manager
Sep 2018 — Present · Prosper, TX, US
Spearhead internal and external corporate marketing and branding initiatives, enhancing the company\'s public image and market presence- Lead the development and continuous improvement of company websites, optimizing usability, design, content, and conversion rates- Utilize advanced analytics to measure, evaluate, and report on marketing performance against established goals- Direct the growth and management of the company\'s social media presence, crafting and implementing effective strategies to increase engagement and brand awareness- Collaborate with department heads to strategize marketing plans, explore advertising opportunities, and address marketing-related issues and events- Coordinate the design, placement, and installation of signage, flags, and banners, ensuring alignment with brand standards and effective visual communication- Oversee the creation and development of all marketing collateral and sales support materials, enhancing the company\'s promotional efforts and sales strategies- Conduct thorough research and evaluation of vendor solutions, fostering strong relationships to ensure optimal service and support- Assist in crafting proposal responses and pitches, including extensive writing and editing of company information, proposal text, and graphics- Actively serve as a board member for two communities, bridging communication between homeowners and developers to address concerns, facilitate discussions, and promote collaborative solutions.
Education
Westwood College-Dallas
Graphic Design and Multimedia
Skills
- Microsoft Outlook
- Web Design
- Microsoft Office 365 Suite, Illustrator Photoshop, Lndesign, Wordpress, Dreamweaver, Publisher, Enews, Surveymonkey and Photography
- Leadership
- Graphics
- Html
- Mac
- Indesign
- Photoshop
- Brochures
- Layout
- Training
- Team Building
- Management
- Advertising
- Outlook
- Adobe Acrobat
- Microsoft Office
- Email Marketing
- Customer Service
- Budgets
- Powerpoint
- Microsoft Excel
- Quarkxpress
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