Grace Milmoe

About Grace Milmoe

With over five years of experience in digital marketing and content creation, I am passionate about helping businesses grow their online presence, reach, and engagement. I have a master\'s degree in education, and I use my skills in communication, media, and marketing to create compelling and relevant content for various platforms and audiences. I currently work as a social media and digital content specialist at Canandaigua National Bank & Trust, where I support the bank\'s mission of providing personalized and innovative financial solutions to the community.In my current role, I manage the bank\'s social media channels, website, and blog, and create and execute digital campaigns using Shopify, Google Ads, Bing Ads, Facebook Ads, and other tools. I also leverage artificial intelligence to optimize the performance and impact of the campaigns, and measure and report the results using Google Analytics, GA4, and Google Data Studio. Additionally, I develop influencer strategies, work with influencers to produce branded content, and monitor and respond to online reviews. Through my work, I have increased the bank\'s e-commerce sales, brand awareness, and customer loyalty.

Experience

1. Social Media and Internal Communications Lead

   Onit

   Jul 2025 — Present

   Led global social media strategy by creating, writing, and publishing engaging content across company platforms to strengthen brand awareness and thought leadership.•Owned internal communications and employee experience initiatives through SharePoint, developing high-impact content across video, articles, photography, and campaigns, and distributing company-wide updates to global employees.•Onit’s Employee Giving & Community Impact Group, building and scaling a volunteer- and service-focused program that increased employee engagement and participation across the organization.•Designed and executed monthly employee experience campaigns including kindness challenges, holiday cheer, “New Year, New You,” and other employee-focused programs that reinforced company values and culture.•Partnered cross-functionally with leadership, HR, Talent Development, Sales, and Marketing to align internal and external narratives, ensuring a consistent and authentic brand voice.•Developed and managed an editorial communications calendar to deliver clear, consistent messaging to global associates.•Collaborated with leadership to track and report engagement metrics, measuring SharePoint performance, employee participation.

Education

• Cazenovia High School

  High School

  2011 — 2015

• Colgate University

  Master of Education - MEd

  2021 — 2022

• Le Moyne College

  Bachelor's degree , Communication and Media Studies with a minor in Marketing

  2015 — 2019