Grace Lewis
Creative Planning and Strategy Marketing Manager @Saga plc.
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WORK HISTORY
Creative Planning and Strategy Marketing Manager @Saga plc.
GB
EDUCATION
Canterbury Christ Church University
Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
ABOUT GRACE LEWIS
A strategic architect, with a creative heart and an analytical mind ensuring the brand, creative and media work in perfect harmony to achieve results with the customer front of mind. A consistent results driven marketeer with a current role integrating key core messages and campaigns into a concise story telling journey to benefit a customers experience within the financial services industry. I love talking about strategy, branding, planning and results. I hate talking about myself. here goes my sell!I’m presently leading in larger ATL campaigns and the integration within each touch point of the customer journey including and not limited to landing environments, call centres, digital channels (PPC, digital display and email), ATL (TV and Radio), core (Press and DM) and post purchase documentation. With over 10 years of experience in marketing campaigns - including full concept scope, significant budgets, forecasting, creative concepts, data/delivery and performance optimised results.Lending management skills in creating talented driven individuals and matrix style project management of teams to drive bespoke campaigns which lead to higher ROI. Experience working with larger creative and media agencies, with experience on approval and critique on live TV, Radio and Social Content shoots and recordings.
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