Grace Adkins

About Grace Adkins

I am a sophomore at the University of Arizona’s Eller College of Management pursuing a degree in Marketing. I am passionate about marketing strategy, consumer insights, and using data to drive engagement and brand growth. Through my leadership roles in Kappa Kappa Gamma and the Eller Social Media Club, I have developed strong communication, organization, and project management skills while gaining hands-on experience in content strategy, audience engagement, and digital marketing. This summer, I will be joining PulteGroup as a Marketing Intern in Columbus, where I look forward to gaining real-world experience in market analysis, promotional strategy, and consumer insights within the homebuilding industry. My work experience in fast-paced environments such as Littleton\'s Market and SACC After School Care has strengthened my ability to manage multiple responsibilities, collaborate with teams, and deliver high-quality work. I am particularly interested in opportunities at the intersection of marketing strategy, analytics, and brand development, where creativity and data-driven decision-making come together.

Experience

1. Public Relations Director

   Kappa Kappa Gamma

   Nov 2025 — Present · Tucson, AZ, US

   As the Public Relations Director, I oversee all chapter communication and branding, including managing out social media presence across different platforms, which reach a combined audience of over followers. I also direct merchandise design, banner and promotional materials, and create committees to assist me in carrying out these responsibilities.

Education

• University of Arizona

  Bachelor of Business Administration - BBA, Marketing