Goran Popovic

Associate Producer (Live Ops Product Lead on Fifa Ea Sports Fc) @美国艺电公司

Toronto, ON, CA

As the leader of Player Facing Operations on EA SPORTS FIFA/FC, my focus is on delivering the highest quality experience for millions of diverse players. I do this through product road mapping, internal and external communication, product design, data-driven decision making, and workflow optimization.• Shipped 6 FIFA/FC titles with 24/7 support for live critical incidents.• Led player facing operations for EA SPORTS FIFA/FC, contributing to a 200% sentiment improvement across 120+ million players.• Directed player-facing roadmap execution for 6 product cycles, leading cross-functional feature, project, and milestone planning.• Promoted twice and recognized by leadership groups for outstanding team and product contributions.• Boosted web engagement by 180% with data-driven content strategies.• Increased communication efficiency by 40% through AI/LLM enhanced workflow implementation and manual process optimization.• Designed 3 popular features to support improved interactions and understanding of the product for core and casual audiences.

University of Toronto

Bachelor of Arts - BA