Gowtham Sundararajan

Junior Campaign Manager || Ad ops specialist || CM 360 || DV 360 || Research & Data Enrichment ||

Role
Junior Associate - Adops at Genisys Group
Location
Salem, TN, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

Experience

  1. Junior Associate - Adops

    Genisys Group

    Nov 2024 — Present · Bangalore Urban, IN

    Responsible for conducting comprehensive data enrichment tasks at Sojern, focusing on identifying, confirming, and refreshing property names, addresses, and URLs to optimize campaign targeting and maintain reliable data. Leveraged digital verification tools to authenticate property details and enhancing the precision of geographic information systems. Identified key decision-makers for respective properties using LinkedIn, Sales Navigator and other digital tools. Sourced and validated official business email addresses using Hunter.io and ensuring alignment with data quality standards. Improved CRM data quality by detecting redundant records in Salesforce and logging them for internal cleansing processes. Managed and maintained Excel-based project trackers, ensuring accurate data organization for seamless team access and historical reference.

Education

  • Sona School of Management

    Master of Business Administration - MBA

    2019 — 2021

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Gowtham Sundararajan — Junior Associate - Adops at Genisys Group in Salem, TN, IN | Unifers