Gourish Banerjee
Sales and Marketing Specialist I Business Development I Revenue Generation I Sales Planning and Strategy I Radio I Print I Digital I Events I
- Role
- Sales Manager (Group Head) at Abp Pvt Ltd
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Gourish Banerjee
A passionate media sales leader and growth strategist with 15+ years of experience…
Experience
Sales Manager (Group Head)
Mar 2022 — Present · Kolkata, IN
March 2022-Present* Spearheaded Business growth strategies for ABP Group\'s dynamic media portfolio, achieving 10% increase in Business Development across print, radio, and digital platforms.* Addressed declining sales by implementing innovative business solutions, resulting in a 10% increase in annual revenue.* Boosted sales by 108%, driving 12% growth across all verticals with New business development and acquisition of New Clients.* Identified and pursued new business opportunities to drive revenue growth, resulting in a 40-50 lakhs increase in incremental revenue through Govt Clientele for Radio and retail clients and regional clientele.* Managed diverse national clients in auto, education, Financial and consumer durables, overcoming client retention challenges, boosting satisfaction by 15%.* Optimized high-impact media campaigns, overcoming budget constraints to achieve 10% cost savings.** Elevated client visibility by addressing branding challenges, resulting in a 20% increase in Revenue for print and digital and Govt Business by 20% in Radio.* Addressed operational challenges for new clients, driving ₹25 lakhs in revenue growth through tailored project services from existing retail and mid sized clients.* Resolved operational challenges by enhancing support processes, resulting in a 10% increase in customer satisfaction and Business Generation.
Education
Balaji Institute for Management and Human Resource Development ,Pune
PGDM(Dual)
2006 — 2008
Banaras Hindu University
B.A(Hons)
2002 — 2005
Burnpur River Side school,Burnpur
Xth-XIIth std
1999 — 2001
Skills
- Brand Management
- Marketing Strategy
- Account Management
- Strategy
- Market Research
- Competitive Analysis
- Business Strategy
- Key Account Management
- Recruiting
- Management
- Customer Relationship Management (Crm)
- Sales Management
- Marketing
- Crm
- Sales
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