Gouri Akki

About Gouri Akki

I’ve always believed that great marketing is the perfect blend of storytelling and strategy—a balance between creativity and data. My journey into marketing began with a deep curiosity about consumer behavior—why do people make the choices they do? What makes a brand unforgettable? These questions led me to pursue a Master of Science in Marketing at The University of Texas at Dallas, where I’ve been honing my skills in market research, digital marketing, and analytics. With two years of experience as a Marketing Specialist, I’ve had the opportunity to dive into SEO, social media strategy, brand development, and competitive analysis. I thrive on crafting narratives that not only resonate with audiences but are also backed by data-driven insights. Whether it\'s optimizing a campaign through A/B testing, uncovering trends through Google Analytics and Power BI, or strategizing for brand growth, I enjoy finding innovative ways to engage and connect. Currently, I’m expanding my expertise in web analytics, insights, and data visualization, and I’m actively seeking internship opportunities where I can apply my skills in marketing analytics, e-commerce, pricing strategy, and brand management. If you’re looking for someone who can turn data into stories, insights into action, and ideas into impact, let’s connect! I’d love to collaborate and explore opportunities in this ever-evolving marketing landscape.

Experience

1. Digital Analyst

   Sally Beauty

   Jun 2025 — Present · Denton, TX, US

Education

• Xavier Institute Of Communications

  Postgraduate Diploma, Experiential Marketing and Event Planning.

  2020 — 2021

• The University of Texas at Dallas

  Master of science-, MS,Marketing

• KLE Academy of Higher Education and Research

  Bachelor of Business Administration - BBA, Business Administration and Management, General

  2017 — 2020