Gosha Khuchua

About Gosha Khuchua

I’m a digital marketing and growth leader who helps brands turn complexity into clarity—and performance. Over the years, I’ve built and scaled in-house and agency-side marketing capabilities from the ground up, unlocking tens of millions in revenue across B2B and B2C channels. Whether leading GTM strategy for startups or driving innovation at enterprise scale, I bring a bias for action and a deep fluency in data, automation, and audience behavior.My sweet spot is building high-impact teams and marketing systems that don’t just drive short-term gains but create durable, compounding growth. From healthcare and legal to beauty and entertainment, I’ve helped category leaders engage customers, lower acquisition costs, and deliver better experiences across the funnel.I’m at my best when the problem is messy, the opportunity is big, and the path forward needs someone who can both zoom out and dig in.If you\'re scaling something bold and need a marketer who thrives in ambiguity and moves fast, let’s talk.

Experience

1. Group Vice President Marketing

   Internet Brands

   Jan 2025 — Present · Los Angeles, CA, US

   Launched and scaled a global cross-functional GTM innovation team that delivered significant net-new monetization capabilities, increasing OpCo revenue opportunity by 35% in under 6 months.Led the brand launch of Medscape AI, the world\'s leading AI platform for 13+ million healthcare professionals globally. Created rapid prototyping frameworks that reduced time-to-market for new consumer engagement tools by 80%.Partnered with our core OpCos to deploy AI-driven DTC marketing strategies, reducing CAC by 15% and boosting key audience quality metrics by 3x.

Education

• Vanderbilt University

  BA, Political Science, History

Skills

• Media Strategy
• Interactive Marketing
• Online Advertising
• Marketing
• Product Development
• Social Media
• Marketing Transformation
• Digital Media
• Online Lead Generation
• Direct Response Marketing
• Team Building
• Comscore
• Luxury Brand Marketing
• Brand Marketing
• Online Marketing
• Contextual Advertising
• Emerging Media Strategy
• Programmatic Media Buying
• Performance Based Marketing
• Airline Economics
• Brand Measurement
• Digital Marketing
• Integrated Marketing
• Advertising
• Online Video Marketing
• Organizational Leadership
• Data Analysis
• Market Research
• Global Marketing
• Apac
• Media Planning
• Global Strategy
• Sem
• Emerging Markets
• Social Media Marketing
• Mobile Marketing
• Emea
• Strategy
• Demand Side Platform
• Digital Strategy