Gordon Struthers

Digital Marketing Lead for Scottish Widows Platform & Embark Group @Lloyds Banking Group

Glasgow, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2022 — Present

Digital Marketing Lead for Scottish Widows Platform & Embark Group @Lloyds Banking Group

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Edinburgh, GB

I oversee digital marketing for several brands within the Insurance, Pensions & Investments team at Lloyds Banking Group, focusing on:Scottish Widows Platform: An award-winning wealth management platform tailored for financial advisers.Embark Group: A leader in wealth technology solutions, managing over £38.8 billion in assets and serving more than customers across brands like Embark Pensions, Embark Investments, Stocktrade, and The Adviser Centre.In my role, I define and implement digital strategies, processes, and tools to engage our key audiences effectively. I leverage innovative digital marketing techniques and coordinate campaigns across multiple channels to maximize reach and drive meaningful results.

EDUCATION

2000 — 2004

University of Strathclyde

BA(Hons)

2016 — 2018

Institute of Data and Marketing (IDM)

Post-Graduate Marketing Diploma (PG Dip DigM)

2015 — 2016

Squared Online

Certificate in Digital Marketing

SKILLS

Social Media MarketingStrategic CommunicationsStrategyLife Sciences MarketingMarketing StrategySocial MediaManagementStakeholder EngagementNewslettersMarketingAffiliate MarketingWeb VideoPublic RelationsSEOOnline MarketingMarketing CommunicationsStrategic PlanningSalesDigital StrategyEmail MarketingOnline VideoDigital MarketingCompetitive AnalysisRenewable Marketing

ABOUT GORDON STRUTHERS

Digital marketing leader with a proven record of delivering effective digital strategies…

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Gordon Struthers — Digital Marketing Lead for Scottish Widows Platform & Embark Group at Lloyds Banking Group in Glasgow, GB | Unifers