Jess Goodwin

Social Media & Copy Professional | 10+ Years Experience | Content Strategy, SEO, Digital Marketing

Role
Online Marketing Manager at The Bookmark Shoppe
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jess Goodwin

With over a decade of online marketing and editorial experience, my professional strengths lie in social media content creation and strategizing, copywriting, entertainment and lifestyle reporting, podcast production, and copyediting. My personal strengths lie in making obscure \'90s pop culture references and being bullied by my cats.

Experience

  1. Online Marketing Manager

    The Bookmark Shoppe

    Feb 2024 — Present

    Graphic Design: Create social, website, and print graphics• Photography: Capture photos of in-store stock and visiting authors• Video Production: Script, storyboard, shoot, and edit videos for Instagram and TikTok• Scheduling: Post and schedule content to feed and Stories• Calendar Management: Maintain a monthly posting social media and email calendar• Community Management: Engage with existing and potential followers via comments and DMs• Outreach: Identify opportunities to collaborate with authors• Audience Growth: Organically grew Instagram follower count by 15% in first yearKey Tools: Adobe Photoshop, Adobe Premiere, Canva, CapCut, in-app editors (TikTok, Instagram), Constant Contact, Meta Business Suite, Google Analytics, Google Workspace

Education

  • Purchase College, SUNY

    BA, Literature

Skills

  • Web Marketing
  • Copywriting
  • Journalism
  • Social Media Optimization (Smo)
  • Landing Page Optimization
  • Press Releases
  • Ppc
  • Email Marketing
  • Public Relations
  • Proofreading
  • Basecamp
  • B2b Marketing
  • SEO
  • Marketing Communications
  • Facebook
  • Dreamweaver
  • Web Analytics
  • Graphic Design
  • Creative Writing
  • Google Webmaster Tools
  • Google Analytics
  • Photoshop
  • Editorial
  • Online Advertising
  • Social Media Marketing
  • Cms
  • Online Reputation Management
  • Blogging
  • Microsoft Office
  • News Writing
  • Google Adwords
  • Css
  • Marketing Strategy
  • Web Content Management
  • Online Marketing
  • E-Commerce
  • Google Adwords Professional
  • Digital Marketing
  • Advertising
  • Writing

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Jess Goodwin — Online Marketing Manager at The Bookmark Shoppe in Brooklyn, NY, US | Unifers