Gonzalo Gonzalez
Lead Product Manager, Consultant
- Role
- Lead Product Manager at Warner Bros. Entertainment
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Gonzalo Gonzalez
Innovative Product Manager & Team Leader with a passion for crafting engaging experiences…
Experience
Lead Product Manager
Jul 2020 — Present · San Francisco, CA, US
Brought iconic characters & stories to life in the mobile space. Specializing in F2P product strategy & planning, I worked on an unannounced IP-based project & managed Live Operations for Harry Potter: Wizards Unite. My role included driving product innovation, optimizing game performance, & ensuring an engaging user experience.🦇 🢡 Outlined metagame design & strategy, including genre competitor deep dives, player personality archetypes, & player motivations.🢡 Introduced product design principles & best practices to define KPI goals.🢡 Reverse-engineered competitor economies & metagame systems to reprioritize roadmap development & monetization strategies: 🢡 Restructured merchandising opportunities & value proposition to maximize KPI performance.🢡 Designed the ad monetization loot reward system, increasing daily revenue revenue by over 20%.🢡 Managed development funnels across product teams to build, test, & release live events while staying true to the Wizarding World narrative. 🢡 Developed LiveOps strategy & localization support for planned Western launch.🢡 Focused on maximizing KPI performance from onboarding to long-term retention & monetization.
Education
San José State University
Bachelor of Science (BS), International Business
2006 — 2010
San Joaquin Delta College
Associate of Arts and Sciences (AAS), Liberal Arts & Sciences
2004 — 2006
San José State University
Minor, Latin American Studies
2006 — 2010
Skills
- Monetization
- Game Development
- Gameplay Balancing
- Computer Games
- Video Game Production
- Mmorpg
- Marketing Strategy
- Social Games
- Spanish Translation
- International Relations
- Mobile Games
- International Business
- International Marketing
- Spanish
- Team Management
- Leading Projects
- Project Management
- International Markets
- Bilingual
- Management
- Mobile Devices
- Game Design
- Jira
- Community Management
- Customer Relations
- Video Games
- Customer Service
- Analytics
- Localization
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