Sheetal Goel

About Sheetal Goel

Highly accomplished and award-winning professional with a proven track record in digital marketing and social media. Recognized as Digital 40 Under 40 and awarded the \'Most Talented Social Media Professional in India.\' Over 18 years of experience, currently serving as the Vice President of Digital Marketing at Aditya Birla Group, where I established and led the Digital Marketing practice. Successful track record in setting up MarTech capabilities, leading digital practices for renowned brands like GSK Consumer Healthcare and Disney-Star India. Expertise in formulating and executing comprehensive digital strategies, e-commerce demand-generation, and fostering global collaborations. Adept at crisis management, team leadership, and driving revenue generation. Possess a diverse skill set covering digital strategy, digital insights and analytics, social media management, e-commerce marketing, and programmatic campaigns. Multiple industry awards and recognitions showcase a commitment to excellence and innovation in the digital marketing landscape.

Experience

1. Digital Marketing Head

   Aditya Birla Group

   Oct 2022 — Present · Mumbai, IN

Education

• Manipal Academy of Higher Education

  MBA, Marketing

  2002 — 2004

• Delhi University

  B.Sc. (Hons.), Microbiology

  1999 — 2002

Skills

• Social Media Marketing
• Marketing Strategy
• Online Marketing
• Smo
• Content Writing
• Marketing Communications
• Facebook
• Email Marketing
• Online Advertising
• Web Marketing
• Digital Marketing
• Blogging
• Crm
• Team Management
• Strategy
• Content Strategy
• Market Research
• Google Analytics
• Digital Strategy
• Digital Media
• Analytics
• Social Media
• Management
• Marketing
• Social Media Optimization (Smo)
• Customer Relationship Management (Crm)