Gloria Loree
Senior Vice-president Marketing Strategy, Chief Marketing Officer @Destination Canada
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WORK HISTORY
Senior Vice-president Marketing Strategy, Chief Marketing Officer @Destination Canada
CA
Responsible for the development, management and evolution of Destination Canada\'s (formerly the Canadian Tourism Commission) marketing and communications strategy. I work with teams to design and develop a global marketing strategy that will result in more travellers choosing Canada for their next trip. Team building, team effectiveness and continuous improvement are my passion and what guide me in the amazing work we do for the Canadian Tourism Industry.
EDUCATION
The University of British Columbia
Bachelor of Arts - BA, Political Science and English Literature
Western University
Masters, Journalism
SKILLS
ABOUT GLORIA LOREE
Experienced Chief Marketing Officer and Senior Vice President Marketing Strategy with a demonstrated history of working in the leisure, travel & tourism industry. Skilled in Marketing Strategy, Content Marketing, Developing Effective teams and Public Relations. Strong marketing professional with a Masters focused in Journalism from Western University and Political Science undergraduate from the University of British Columbia.
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