Gloria Lee

Director of Corporate Strategy and Development

Role: Director of Corporate Strategy and Development at Rakuten Advertising
Location: Seattle, WA, US
LinkedIn followers: 500 followers

General Business & ManagementView LinkedIn profile

About Gloria Lee

Responsible for setting and implementing the company’s long-term vision while collaborating with senior leaders on initiatives to shape the company’s strategic decisions. Intellectually curious problem solver who thrives on helping companies define and execute transformational change. Advised clients across multiple industries and is known for her expertise in growth strategy, operating model redesign, product strategy and partner/go-to-market strategy.

Experience

Director of Corporate Strategy and Development
Rakuten Advertising
Jan 2022 — Present · Seattle, WA, US
Develop an always-on global CX vision, strategy, and implementation plan across the customer lifecycle. Lead cross-functional collaboration, strategic operations, and data analyses to influence growth strategy/go-to-market strategy and prioritize investment opportunities. Manage governance process to identify new initiatives with $5M+ revenue opportunity, lead 5-year business case development, align investment portfolio across executive and senior leadership, and support Product Roadmap reprioritization.Lead global competitive intelligence analyses to inform GTM strategy and product roadmap.Conduct vendor evaluations to determine best-fit strategic partner based on product requirements, commercials, revenue share model, and best-in-class capabilities.

Education

Smith College
Bachelor’s Degree, Government

Skills

Management
Leadership
Microsoft Excel
Powerpoint
Public Speaking
Project Management
Customer Service
Microsoft Office
Microsoft Word
Research

Contact information

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Work email
•••••@rakutenadvertising.com
Personal email
•••••@•••••.com
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Current company

Rakuten Advertising

Software Development · 872 employees · Founded 1996 · San Mateo, California, United States

Rakuten Advertising leads the affiliate and partner marketing industry in delivering performance-driven marketing solutions that help the world’s top brands connect with unique, highly engaged audiences – from awareness to activation. At Rakuten, we outthink the competition and outperform your expectations. Our experienced full-service team works to create the best ad experiences for brand, audience, and affiliate alike – one where people get the right message at the right time to drive attention, action, loyalty, and value. We leverage a global partner network and our owned-and-operated properties to reach people like no one else. Your goals are our goals, and we’ll work like no one else to help you exceed them. Backed by industry-leading AI-backed technology, and the largest partner network in affiliate marketing, Rakuten Advertising taps into decades of data and experience to develop the strategies and ad experiences that will drive engagement, sales, loyalty, and beyond. A leader in the industry since its beginnings, Rakuten Advertising is a division of Rakuten Inc. (4755: TOKYO), one of the world’s leading internet service companies. The company is headquartered in New York City, with offices throughout EMEA, APAC, LATAM, and North America.

rakutenadvertising.com

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