Gloria Galliena
Worldwide Marketing and Trade Marketing Director @Levoni Spa
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WORK HISTORY
Worldwide Marketing and Trade Marketing Director @Levoni Spa
Castellucchio, IT
EDUCATION
Università Cattolica del Sacro Cuore
Ecomics
SKILLS
ABOUT GLORIA GALLIENA
January 2015 - Today Marketing Director International at Pastificio Rana 20••••14 Marketing Director Europe at Pastificio Rana January 20••••13 Strategic Marketing Director Europe at Pastificio Rana International Senior Marketing with more than 19 years experience in blue-chips companies: UNILEVER BESTFOODS, RECKITT BENCKISER, FROMAGERIES BEL and PASTIFICIO RANA. Clear Track record in Marketing FMCG: food, personal, household cleaners; Global and Local level. Strategic Marketing: Vision, Brand Architecture, geographical expansion Roadmap, international Guide line. Operative Marketing: New product development, Brand Positioning, New launches, creative Communication via traditional and digital media, consumer and trade Promotion. Brand Management: significant experience in managing trade spending, marketing spending, delivering cost savings and improving profitability Multi language: Italian, English January 2010 Senior Marketing Manager Leerdammer and Trade Marketing Manager BEL June 2008 Senior Marketing Manager of semi-hard cheese w/ holes Leerdammer Retail and Food service BEL Brands (La Vaque que rit, Cantadou, Baby Bel etc) 20••••08 BEL ITALIA S.p.A- Milan 2004 – 2008 Marketing Manager of semi-hard cheese w/ holes Leerdammer RECKITT BENCKISER ITALIA S.p.A- Milan 2002 – 2004 Senior Brand Manager on the laundry detergent brands Ava e Lanza Brand Manager on cosmetic brands Veet,Steradent,Karinzia 1997- BESTFOODS ITALIA S.p.A- Unilever - Milan Product Manager on Knorr dry meal dishes Pasta/Spaghetti and Rice in pouches Product Manager on Knorr dry soup in pouches 19••••98 Field Key Account Tasks & responsabilities Responsible of the management of 4 Finiper, 4 Euromercato e 4 Città Mercato (BG,BS e MI) 1997 Stagiare – Assistant Product Manager
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